Program Overview

MARKETING

Please note: this course is for 2022/23 entry only

Marketing is one of the most challenging, fast-moving and exciting disciplines in the world of business. Our Marketing degree has a theoretical focus that is combined with practical examples of how companies apply the theory on a day-to-day basis, meaning that what you learn is not only academically sound but also rooted in the realities of today’s dynamic marketplace.

During your degree, you will be provided with the key skills and knowledge that will enable you to understand the marketing context, marketing research and the discipline’s central role to business success, while allowing you to reflect on the moral and ethical implications of marketing behaviour. The ever advancing fields of Social Media and Digital Marketing run through the Marketing curriculum as central themes and allow you to reflect on the many challenges and opportunities that these technological and cultural changes provide. We believe your ability to gain meaningful employment after you graduate is really important, so there is a strong focus on helping you to develop your employability skills.

The degree is accredited by the Chartered Institute of Marketing (CIM) under their CIM Accredited Degree programme. This means that our graduates will receive significant exemptions from the institute’s professional membership examinations.  It has been designed so that you learn from research-active staff while at the same time being mentored and given masterclasses by industry leaders. Marketing focuses on a wide range of organisations, from SMEs to global multinational organisations and across all sectors. Studying such a comprehensive view of the marketing world prepares you for a career in organisations of any type and size.

THEOLOGY

Across 2,000 years, the Christian tradition has provoked an immense wealth of theological ideas, has adapted itself to many cultural forms and has shaped human minds and events. This degree offers you the opportunity to study Christianity from a number of perspectives – historical, doctrinal, pastoral and contextual – so that you will acquire expertise in finding your way through this complex and rich field of study.

The degree includes the academic study of the Christian Bible and embodies our commitment to take faith seriously, whilst at the same time to be intellectually stretching, stimulating and challenging. The teaching staff in the Department represent a broad range of Christian traditions, and are all published experts in their own particular fields. We have an extensive library collection in theology and religion, amounting to well over 100,000 volumes in total, and we are investing significantly in enhancing this even further, particularly with electronic resources.

By exploring the textual, historical, political and philosophical aspects of theology, our provision in this area provides you with a holistic and in-depth appreciation of the subject.