Master of Science in Digital Marketing and Analytics
University of Liverpool
UK,England
0 Shortlist
12 Months
Duration
CAD 30,000/year
Tuition Fee
CAD 0 FREE
Application Fee
Sep 2025
Apply Date
UK, England
Type: University
Location Type: Urban
Founded: 1881
Total Students: 22,000 +
Int. Students: 7,700 +
Campus Detail
Main Campus Address
Liverpool L69 3BX, United Kingdom
Master of Science in Digital Marketing and Analytics
Program Overview
Advancements in digital technologies and data analytics are continuously changing the marketing scene. Companies in all sectors employ digital techniques and insights from marketing analytics to build stronger relations with consumers and improve their performance. This increases the demand for skilled marketers who can navigate the digital environment, effectively utilise digital technologies, and make strategic data-driven decisions.
This programme will equip you with theoretical and practical knowledge of digital marketing and analytics. It provides a solid understanding of digital marketing concepts, trends, and methodologies. You will appreciate the importance of marketing analytics and their role in creating business opportunities. You will also gain practical problem-solving skills through an in-depth study of real-life case studies.
In addition to field-specific knowledge, you will receive rigorous training in research methods, data analysis techniques, critical thinking, and the use of analytics toolkits. You will have the opportunity to culminate this learning in your final Dissertation at the end of the programme which may take the form of an academic piece of research of your choosing, or instead be more applied in scope as a lengthier piece of analytical writing connected with direct business outcomes.
Application Fee
Application Fee: CAD 0 FREE Tuition Fee
CAD 30,000 per year
*Note: The fee is approximate and is subject to change
Living Cost in University of Liverpool
CAD 10,224 per year
*Note: The fee is approximate and is subject to change
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
Check program website for more information about funding options.
