Program Overview

On this course you’ll learn a broad range of creative, technical and professional skills and use these to respond to industry-standard briefs and collaborative project work – preparing you for life as a professional graphic designer.

Our Graphic Design BA reflects both the multi-disciplinary nature of today’s graphic design industry and the constantly evolving society in which we live.

A graphic designer is a creative problem solver who understands the psychology of how and why people engage with visual messages such as brands, across numerous formats – including screen, print, objects and physical spaces. During the course you’ll learn the latest processes and software, but you’ll become far more than a technologist. Instead, you’ll use analogue and digital tools to explore typography, photography, film and visual effects to create powerful interactive content that engages, promotes, entertains and informs.

Collaboration is at the heart of this course. Located at our Harrow campus you’ll be an integral part of our Art, Design and Visual Culture community, working alongside students from illustration, animation, games design, film, photography, music, fashion and journalism. Through project work you’ll learn how to collaborate with people from other disciplines effectively, and gain crucial teamwork and communication skills. 

The main aim of the course is to prepare you for a successful career. Taught by experienced industry practitioners, you’ll take professional core skills modules throughout your three years of study. This can be complemented by an optional additional year spent on placement with a relevant company or studying abroad. You’ll also have access to events and industry-set competitions through our links with organisations such as New Designers and D&AD.