Diploma of Business, Leading to Bachelor of Business in Marketing

Navitas Group - La Trobe College - Melbourne Campus

Australia,Victoria

 0 Shortlist

36 Months

Duration

CAD 34,728/year

Tuition Fee

CAD 0 FREE

Application Fee

Feb 2025

Apply Date

Australia, Victoria

Type: College

Location Type: Urban

Founded: 1964

Total Students: 0 +

Campus Detail

Main Campus Address

Level 3, Sylvia Walton Building, Bundoora VIC 3086, Australia

Diploma of Business, Leading to Bachelor of Business in Marketing

Program Overview

Our Diploma is equivalent to the 1st year of a La Trobe University degree – only with tailored learning and more support.

Diploma of Business
Start to build the knowledge and skills necessary for your career in a wide range of areas within the business sector. The diploma provides an introduction to a range of business disciplines prior to choosing the business area in which you will specialise once you move to La Trobe University.

You will study the big issues affecting all businesses globally, trade barriers, sustainability and the environment, as well as begin to gain the skills to design and evaluate innovative solutions for the future.

Gain direct entry into 2nd year of:

Bachelor of Business
The modern business world is changing at breakneck speed. Ongoing digital and operational disruption present unique challenges – as well as opportunities. We need new leaders who are agile, entrepreneurial and, above all, able to innovate under the toughest of conditions.

Develop solid foundations in modern business with La Trobe's Bachelor of Business. Prepare to thrive in a digitally disrupted world with this highly flexible degree and start building your dream career in business.

  • You'll explore multiple business disciplines in your first year and develop foundational knowledge and enterprise skills in areas such as management, organisational structures, data analytics and ethical business practices.
  • You'll choose from a wide range of majors, minors and optional second majors. You can also pair your major with complementary study from another discipline.
  • No matter how you specialise, you'll get hands-on experience and learn the latest digital skills while developing essential leadership, communication and critical-thinking skills.
  • You'll develop your professional business skills as you work in diverse teams, present business strategies and use the software that's essential in modern business.
  • You'll graduate with the perfect blend of business fundamentals and technical expertise so you can change the business world.

You'll learn:

  • Digital literacy - Use a wide range of digital and data-processing tools to analyse business activity and become a more effective business professional.
  • Management and business structures - Understand how to communicate, collaborate and connect with your business peers and stakeholders.
  • Economics - Discover how business and society connect. Understand economic principles and use them to create business solutions.
  • Sustainability - Learn about environmental, corporate and governance responsibility. Develop sustainable solutions that prioritise individual and societal wellbeing.

Major: Marketing
In today’s digital landscape, marketing is a high-demand skillset across a range of industries. La Trobe’s major in Marketing provides you with specialised knowledge of marketing in a digital era. The major equips you with the essential knowledge and skills such as understanding consumer behaviour, brand management, product innovation and marketing in the digital space. You will focus on the latest practice and future trends in marketing. The key attributes that a major in marketing develop are communication, creative thinking, problem solving, creativity and innovation, ethical responsibility, leadership, and teamwork. Graduates will gain internationally transferrable skills and be ready for career in businesses that demand innovative marketing expertise.

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