Program Overview

In an increasingly digitised world, media does not simply reflect our reality, it significantly shapes and alters it. Our Visual Communication Bachelor’s programme offers a practice-oriented education that will equip you with the design skills of the future.

Using our modern studios for video, virtual reality, animation, print and prototyping, you have the opportunity to bring your ideas to life, under the guidance of experienced lecturers. You will work with the latest design software and learn to creatively utilise the potential of modern AI applications in your work.

The media world will continue to face significant challenges in the coming years. Some of the topics we will explore in this programme include technological advancements, automation, artificial intelligence and their impacts. For this purpose, we have developed a versatile and comprehensive curriculum. Through our multimedia approach, integration of AI applications, and focus on interdisciplinary skills such as storytelling, we can optimally respond to future developments.

In the Bachelor’s programme in Visual Communication, you’ll gain practical expertise and conceptual confidence in design. The curriculum encompasses key areas such as Design Thinking, Conceptualization, Strategy, development of animated visual projects, Information Design, and Storytelling. This course provides a balanced blend of theory and hands-on preparation to comprehensively equip you for a successful career ahead.

In collaboration with renowned partners from the media and cultural industries, we offer you a practical education that nurtures your creativity and provides valuable insights into the working world.

In this programme, you will develop the skills and knowledge modern employers seek in their future employees. You will become a sought-after professional in the media and advertising industry, ready to actively shape the future of visual communication.