Bachelor of Business Administration (Concentration) in Tourism Marketing and Management (Co-op Optional)

Cape Breton University

Canada,Nova Scotia

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48 Months

Duration

CAD 18,800/year

Tuition Fee

CAD 103  CAD 80

Application Fee

Apply Date

Canada, Nova Scotia

Type: University

Location Type: Urban

Founded: 1951

Total Students: 7,000 +

Campus Detail

Main Campus Address

1250 Grand Lake Rd, Grand Lake Road, NS B1M 1A2, Canada

Bachelor of Business Administration (Concentration) in Tourism Marketing and Management (Co-op Optional)

Program Overview

Tourism has scaled new heights and is one of the most revenue generating industries in the world. It has been beneficial for individuals as well as the society. First and foremost, tourism has generated a large number of jobs and home grown businesses. Tourism is benign for developing and under developed nations which need money to help their economies grow. CBU offers a Bachelor’s program, BBA in Tourism Marketing & Management, which is a four year program that has produced a number of successful graduates. 

The BBA Concentration at CBU studies the business of managing and marketing various tourism products, including destinations, hotels, restaurants, attractions and events. Students are taught about the business related aspects of tourism and how they can maximize their profits in certain areas. The co-operative education program provides students hands on experience in the real world and the expert faculty members who guide the students at every step of the way. This course prepares students to work in the management fields pertaining to tourism and the thorough knowledge of tourism marketing.