Bachelor of Arts in Public Relations Studies

Deakin University - Melbourne Burwood Campus

Australia,Victoria

 0 Shortlist

36 Months

Duration

CAD 33,000/year

Tuition Fee

CAD 0 FREE

Application Fee

Jul 2024

Apply Date

Australia, Victoria

Type: University

Location Type: Semi-Urban

Founded: 1974

Total Students: 60,000 +

Int. Students: 10,250 +

Campus Detail

Main Campus Address

221 Burwood Highway, Burwood, Victoria 3125

Bachelor of Arts in Public Relations Studies

Program Overview

If you have an innate curiosity about the world around you and a desire to create meaningful change, then a Bachelor of Arts is the perfect place to begin your journey towards realising your purpose.

Deakin’s Bachelor of Arts allows you to explore meaningful ideas that matter to you, preparing you to make a positive impact on the world around you. Through exceptional learning experiences, you will develop nuanced perspectives about current social justice issues and learn the critical skills to imagine a better future for all people.

Major: Public Relations Studies
Public relations practitioners are 21st century communication specialists who manage and coordinate relationships between organisations, agencies and the public. With a focus on ethical and sustainable communication practices, the course builds key knowledge and skills in core public relations responsibilities such as: event management and campaigns; social media tactics and media relations; strategic planning, management and communication; and the allied field of marketing communication. Final-year students have the opportunity to develop their skills further by undertaking an industry internship, working with real clients to develop a public relations campaign. The degree’s structure also allows you to pursue study in areas such as journalism, media studies, visual communication design and marketing. This flexibility means our degree combines theory and real-life practice to prepare you for employment in a wide variety of public relations, media and communications roles.

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