Bachelor of Creative Industries in Advertising

Western Sydney University - Parramatta South Campus

Australia,New South Wales

 0 Shortlist

36 Months

Duration

CAD 33,120/year

Tuition Fee

CAD 0 FREE

Application Fee

Jul 2025

Apply Date

Australia, New South Wales

Type: University

Location Type: Semi-Urban

Founded: 1989

Total Students: 49,200 +

Int. Students: 6,300 +

Campus Detail

Main Campus Address

169 Macquarie Street, Parramatta NSW, 2150

Bachelor of Creative Industries in Advertising

Program Overview

Australia’s creative industries are a major driver of our economy, worth an estimated $30 billion and employing hundreds of thousands. If you’re thinking about a creative career, don’t let anyone tell you it isn’t a serious business. Accredited by professional organisations including the Public Relations Institute of Australia (PRIA) and the Media Foundation of Australia (MFA), our Bachelor of Creative Industries prepares you for a creative career path, with practical projects and real-world experience. You’ll graduate with solid creative skills and the know-how to create your own opportunities. You’ll study core subjects in innovation, ideation, and collaboration plus a selection of entrepreneurial, communication and business subjects. Specialise in one of the discipline areas, such as advertising, graphic design, public relations, journalism, screen media, creative writing, enterprise innovation or music/sound production. Or you can combine two areas, for greater career flexibility.

Major: Advertising
The Advertising major gives students a thorough grounding in general principles of communication as well as practical skills in advertising. The external major can be completed by students enrolled in the Bachelor of Business.

The major offers a balance of advertising theory and practice and focuses on real, project-based outcomes. Areas of study include advertising strategy, advertising creative and art direction, client and account management, digital and social media contexts, advertising campaigns.