Bachelor of Marketing and Communication

University of South Australia - City West Campus

Australia,South Australia

 0 Shortlist

36 Months

Duration

CAD 38,300/year

Tuition Fee

CAD 0 FREE

Application Fee

Jul 2025

Apply Date

Australia, South Australia

Type: University

Location Type: Urban

Founded: 1991

Total Students: 37,000 +

Int. Students: 5,500 +

Campus Detail

Main Campus Address

61-68 North Terrace, Adelaide SA 5000, Australia

Bachelor of Marketing and Communication

Program Overview

Combine the business of marketing with the social sciences of communication to help organisations meet their corporate objectives.

As you develop the practical skills needed to become a marketing and communications expert, you will explore consumer psychology and the scientific laws of brand growth. Your lecturers will be the experts who advise brands like Procter & Gamble, CBS and Nestlé.

Your studies will also cover specialised courses such as business management, communication, advertising, and public relations. For high achieving students, there are also vacation research scholarships available providing valuable real-world experience while you study.


What you'll learn

This degree offers an equal mix of marketing and communication subjects, and over the course of your studies you will also gain a solid grounding in general business principles. In your first year you will be introduced to consumer behaviour, marketing principles, communications and public relations.

This degree will teach you to think critically, manage projects and work as part of a team. You will also develop first-rate expertise in professional marketing and communication practice through the integration, planning and management of key communication projects in an organisational context.