Master of Arts in Public Relations

Birmingham City University - City Centre Campus

UK,England

 0 Shortlist

12 Months

Duration

CAD 18,600/year

Tuition Fee

CAD 0 FREE

Application Fee

Sep 2025

Apply Date

UK, England

Type: University

Location Type: Urban

Founded: 1992

Total Students: 25,800 +

Int. Students: 2,200 +

Campus Detail

Main Campus Address

15 Bartholomew Row, Birmingham B5 5JU, UK

Master of Arts in Public Relations

Program Overview

Public Relations shapes our world. Organisations use PR to get noticed, to change opinions, and pass on vital information that helps us to make decisions about health, education and welfare. PR is a fast-growing discipline, employing 83,000 people in a £13bn industry offering a wide range of job opportunities.

Our MA teaches you how to construct an effective PR campaign, combining theory with the practical skills needed to communicate persuasively on behalf of businesses, charities, public bodies, community groups and activists.

What's covered in this course?

The MA in Public Relations combines theory and practice, providing real intellectual challenge with a sharp focus on real-world events and firmly grounded in extensive industry links. We recognise that most applicants are looking to build a career in PR and our emphasis is on employability.

We look at techniques for raising awareness, listening to stakeholders and influencing ethical policies. We will develop your strategic planning and help you to engage with a wide range of tactical devices, including building expertise in using a range of social media platforms and tools. You will also learn techniques that will build your confidence as a presenter and a communicator.

The MA explores the ever-changing media landscape while critically examining PR’s impact on society.

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