Master of Science in Marketing Management

University of Westminster - Marylebone Campus

UK,England

 0 Shortlist

12 Months

Duration

CAD 19,500/year

Tuition Fee

CAD 0 FREE

Application Fee

Jan 2025

Apply Date

UK, England

Type: University

Location Type: Urban

Founded: 1992

Total Students: 19,000 +

Campus Detail

Main Campus Address

35 Marylebone Rd, London NW1 5LS, United Kingdom

Master of Science in Marketing Management

Program Overview

In today’s fast-paced global business environment, strategic marketing influences every aspect of business, informing decisions about how to create and maintain consumer demand, increase profit, build reputation and stay ahead of the competition. Incorporating the latest digital and analytic marketing practices, our Master’s reflects the ever-changing nature of this exciting profession.

Internationalisation and digitisation have fundamentally shifted marketing contexts: types of businesses, products and services, channels and communication media, and consumer behaviour are changing rapidly. Businesses of all shapes and sizes – large or small, global or local, innovative or traditional, public or private – now compete for the same market. Marketing professionals can steer a company toward success through innovative product development, savvy pricing strategies, creative communications and timely market insight.

The aim of both the MA and MSc is to improve your managerial effectiveness in the increasingly digitised, automated and globalised field of marketing. It will deepen your understanding of the relationship between marketing and the wider organisation, as well as the organisation and its customers, enabling you to adopt a holistic forward-looking approach to marketing to achieve long-term sustainable competitive advantage.

You might also interested in other programs of this university

Bachelor of Arts (Honours) in Marketing ...

 Program Level: 3-Year Bachelor's Degree
 Duration: 36 months
 Tuition Fee: CAD 17,000

 Application Fee: CAD 0 FREE

English Requirement: IELTS TOEFL PTE 

Work Permit:

Bachelor of Arts (Honours) in Marketing ...

 Program Level: 4-Year Bachelor's Degree
 Duration: 48 months
 Tuition Fee: CAD 17,000

 Application Fee: CAD 0 FREE

English Requirement: IELTS TOEFL PTE 

Work Permit:

Master of Arts in Marketing Management

 Program Level: Master's Degree
 Duration: 12 months
 Tuition Fee: CAD 19,500

 Application Fee: CAD 0 FREE

English Requirement: IELTS TOEFL PTE 

Work Permit: