Bachelor of Arts (Hons) in Advertising and Marketing Communications

De Montfort University

UK,England

 0 Shortlist

36 Months

Duration

CAD 15,750/year

Tuition Fee

CAD 0 FREE

Application Fee

Apply Date

UK, England

Type: University

Location Type: Urban

Founded: 1992

Total Students: 29,000 +

Int. Students: 2,700 +

Campus Detail

Main Campus Address

Gateway House, Leicester LE1 9BH, United Kingdom

Bachelor of Arts (Hons) in Advertising and Marketing Communications

Program Overview

This accredited course is designed to give you an in-depth understanding of marketing communications tools and activities, the strategic side of marketing, and the creative side of advertising.

This accredited course is designed to give you a solid understanding of the strategic side of marketing and the creative side of advertising. Modules such as Advertising and Promotion will teach you how to develop an integrated marketing campaign similar to those required by the industry. You will also learn how to develop communication messages and undertake digital and traditional media planning.

You will also benefit from a strong academic and theoretical background through modules such as Brand Management, which aims to equip you with an understanding of the models and frameworks necessary to develop and grow brands in a variety of organizational contexts.

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English Requirement: IELTS TOEFL PTE 

Work Permit: