Master of Science - Marketing and Consumer Studies

University of Guelph

Canada,Ontario

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24 Months

Duration

CAD 19,915/year

Tuition Fee

CAD 90 FREE

Application Fee

Apply Date

Canada, Ontario

Type: University

Location Type: Urban

Founded: 1964

Total Students: 29,500 +

Int. Students: 1,400 +

Campus Detail

Main Campus Address

50 Stone Rd E, Guelph, ON N1G 2W1, Canada

Master of Science - Marketing and Consumer Studies

Program Overview

Our MSc in Marketing and Consumer Studies is for students who want to gain expertise in an area that has been, and always will be, critical to achieving success in any market - understanding consumers. You will be equipped with advanced theory based research skills that will prepare you for a career in marketing research, brand management or academia.

You can complete your degree within two years. In the first year, you will complete your course work in small, dynamic classes which allow for collaboration with faculty and your peers. Following your course work, and with the guidance of your advisory committee, you will conduct original research and develop a strong thesis to add to the marketing and consumer behaviour literature.