Bachelor of Arts (Honours) in Marketing with Psychology

Sheffield Hallam University - City Campus

UK,England

 0 Shortlist

36 Months

Duration

CAD 16,655/year

Tuition Fee

CAD 0 FREE

Application Fee

Sep 2025

Apply Date

UK, England

Type: University

Location Type: Urban

Founded: 1992

Total Students: 30,000 +

Int. Students: 3,000 +

Campus Detail

Main Campus Address

Howard St, Sheffield City Centre, Sheffield S1 1WB, United Kingdom

Bachelor of Arts (Honours) in Marketing with Psychology

Program Overview

Study contemporary marketing, and support it with psychological theory.

  • Learn how to apply psychological theory to marketing practice.
  • Understand contemporary marketing and consumer psychology.
  • Gain hands-on experience through placements and live projects.
  • Graduate as a creative, innovative and entrepreneurial marketer.

On this course you’ll gain a challenging business education. You'll cover the breadth of consumer psychology and gain a solid base in marketing – developing the skills and attributes that modern employers expect. When you graduate you'll be ready to enter a range of rewarding marketing positions, or delve deeper into psychology and consumer behaviour.

How you learn
All our courses are designed around a set of key principles based on engaging you with the world, collaborating with others, challenging you to think in new ways, and providing you with a supportive environment in which you can thrive.

You’ll learn through a blended learning approach combining tutor-directed study and student-led exercises and activities. You’ll be taught by tutors who have real-world experience in different sectors of business and fundamental psychology. You’ll quickly gain a handle on both marketing practice and consumer psychology, undertaking rigorous academic modules and exciting live briefs. You’ll learn the skills employers are looking for – from strategic brand management to marketing innovation and organisational psychology. In doing so, you’ll prepare not only for your first graduate position, but beyond.

You learn through

  • Lectures
  • Seminar-based discussions
  • Live client briefs
  • Tutorials and workshops
  • Experiential learning
  • Research projects

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