Master of Science in International Marketing

Leeds Beckett University - City Campus

UK,England

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12 Months

Duration

CAD 17,500/year

Tuition Fee

CAD 0 FREE

Application Fee

Apply Date

UK, England

Type: University

Location Type: Urban

Founded: 1992

Total Students: 23,280 +

Campus Detail

Main Campus Address

City Campus Leeds United Kingdom LS1 3HE

Master of Science in International Marketing

Program Overview

Develop key marketing skills and learn to generate innovative solutions to complex challenges within an international setting.

As part of this course, you’ll:

  • Gain a detailed insight of marketing in an international context and understand how to use your knowledge to help steer business success in a global economy
  • Explore risk, nuances and complexities of operating in a global environment
  • Examine the role that culture plays in decision making across a range of international settings
  • Learn how to manage international brands and how to plan and implement effective PR campaigns in a global context
  • Develop the tools and knowledge to make a valuable contribution to any organisation that operates in, or plans to develop, non-domestic markets
  • Choose a topic with an international or global emphasis for your Postgraduate Marketing Research Project