Master of Science in Multichannel Retail Marketing
University of Stirling
UK,England
0 Shortlist
12 Months
Duration
CAD 18,645/year
Tuition Fee
CAD 0 FREE
Application Fee
Apply Date
UK, England
Type: University
Location Type: Semi-Urban
Founded: 1967
Total Students: 17,000 +
Int. Students: 4,760 +
Campus Detail
Main Campus Address
Stirling FK9 4LA, United Kingdom
Master of Science in Multichannel Retail Marketing
Program Overview
Graduate with excellent career prospects, equipped with an in-depth knowledge of different dimensions of retail marketing and a range of practical and analytical skills.
The MSc Multichannel Retail Marketing will provide you with a comprehensive knowledge of core marketing principles, along with an additional focus on multichannel retailing, that will prepare you for a career in retailing and marketing management. The course has been designed to develop your knowledge and understanding of multichannel practices and their strategic importance to businesses as varied as retailers, manufacturers, or brand owners, as they consider the many routes by which they interact with customers.
Many of the modules that make up the MSc Multichannel Retail Marketing are taught by staff from the University of Stirling’s Institute for Retail Studies. Not only are teachers on the course research active but, drawing on the Institute’s thirty-five years of work within the retail sector, they also have a deep understanding of the practical issues involved in multichannel retailing. Our research-led teaching approach is a key strength of this course. In addition to consistently engaging in academic literature through weekly readings and module assessments, the course gives you a number of opportunities to apply concepts, theories and frameworks to practical aspects.
Application Fee
Application Fee: CAD 0 FREE Tuition Fee
CAD 18,645 per year
*Note: The fee is approximate and is subject to change
Living Cost in University of Stirling
CAD 9,207 per year
*Note: The fee is approximate and is subject to change
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
Check program website for more information about funding options.
