Bachelor of Arts (Hons) in Sport Business Management

University of Stirling

UK,England

 0 Shortlist

48 Months

Duration

CAD 18,400/year

Tuition Fee

CAD 0 FREE

Application Fee

Sep 2025

Apply Date

UK, England

Type: University

Location Type: Semi-Urban

Founded: 1967

Total Students: 17,000 +

Int. Students: 4,760 +

Campus Detail

Main Campus Address

Stirling FK9 4LA, United Kingdom

Bachelor of Arts (Hons) in Sport Business Management

Program Overview

Sport is a global phenomenon that captivates audiences and transcends boundaries. Underpinning it all, the business side of sports is a dynamic, competitive industry in its own right, involving instantly recognisable brands and hugely popular products, services and events.

Our Sport Business Management course equips you to meet the industry’s need for technically competent, customer-oriented and commercially-minded practitioners who can apply their knowledge across the domestic and international sports markets. You’ll graduate with core management skills and an understanding of key contemporary issues in sport business – from marketing and branding, to sponsorship, event management and corporate social responsibility.

Everything you study will be rooted in the needs of industry, and you’ll be taught in realistic, sports-based working environments. As a top sports university, Stirling provides a unique context for your studies: a place where Olympians train combined with one of the best 25 business and management schools in the UK for research impact. Your career in the sports business starts here. 

You might also interested in other programs of this university

Master of Science in Sport Management

 Program Level: Master's Degree
 Duration: 12 months
 Tuition Fee: CAD 22,900

 Application Fee: CAD 0 FREE

English Requirement: IELTS TOEFL PTE 

Work Permit: