Bachelor of Arts (Hons) in Retail Marketing

University of Stirling

UK,England

 0 Shortlist

36 Months

Duration

CAD 18,400/year

Tuition Fee

CAD 0 FREE

Application Fee

Sep 2025

Apply Date

UK, England

Type: University

Location Type: Semi-Urban

Founded: 1967

Total Students: 17,000 +

Int. Students: 4,760 +

Campus Detail

Main Campus Address

Stirling FK9 4LA, United Kingdom

Bachelor of Arts (Hons) in Retail Marketing

Program Overview

Retailers are having to adapt to a new competitive reality. Actions by governments and the consumer response to the Covid-19 crisis has required retailers to alter how they operate, resulting in a different retail experience.

Our Retail Marketing course provides a solid grounding in the principles of retail business, including store operations, marketing and consumer behaviour. You’ll have the opportunity to develop an understanding of human resource management, international business, logistics and merchandising. Our staff are high-profile academics with excellent international reputations, and our teaching reflects the very latest research and industry thinking. You’ll also benefit from our extensive contacts with leading retailers, which open the door to invaluable field trips and guest lectures.

The challenges of the rapidly-evolving retail sector mean companies covet skilled, knowledgeable managers who can put theory into practice. With a Retail Marketing degree from the University of Stirling, you could be the difference they’re looking for.