SRP | Canam Outreach

Master of Science in Sports Business Management

Keele University

UK,England

0 Shortlist

12 Months

Duration

CAD 17,700/year

Tuition Fee

CAD 0 FREE

Application Fee

Apply Date

UK, England

Type: University

Location Type: Rural

Founded: 1949

Total Students: 10,000 +

Campus Detail

Main Campus Address

Keele, Newcastle ST5 5BG, United Kingdom

Overview
Key Facts
Fees & Funding
Admission Requirements
Scholarships
Student Visa
Work Permit

Master of Science in Sports Business Management

Program Overview

Study the diverse and dynamic world of sports on our Sports Business Management MSc. Capitalise on your enthusiasm for sport as you develop your industry knowledge, refine your business expertise and acquire the practical skills that will prepare you for leadership roles in the sports arena such as Sports Manager, Marketing Director or Events Manager.

Attain career focused skills that will enable to you to navigate challenges and seize opportunities in the global sports industry with our Sports Business Management MSc. Through theoretical learning with real-world application, you will explore the intersection of sports, business and politics equipping you to achieve your career potential.
You’ll gain advanced insights into the global evolution of sport, studying the growth of women’s sports, emerging trends, team ownership and sports diplomacy, alongside a focus on key issues including sustainability, geopolitics, governance.

The world of sports consumers is examined from a global perspective to enhance your understanding of complexities of the different behaviour, engagement and market research techniques. Through topics such as consumer psychology, brand loyalty and the fan experience of sport you’ll gain the know-how to effectively engage with and retain sports consumers.

Optional modules allow you to broaden your studies by exploring specific areas of interest including data analytics, game theory, negotiation and conflict resolutions, leadership and management, entrepreneurship, sustainability measuring and reporting, business technology and AI, project management and refining your creative practice.

Central to this programme is a strong focus on advancing your professional development and providing practical industry engagement opportunities, strategically enhancing your employability. You’ll connect with experienced professionals, gain insights into the latest trends in your chosen field and have the opportunity to work directly with an organisation to develop solutions for a current business issue, gaining valuable real-world skills.

Our programme provides the flexibility to align your studies to your career aspirations through a core Professional Project. You can choose to undertake a research project, consultancy project, or a strategic business proposal.

Sustainability, ethics and responsible business practices are embedded throughout and by completing Keele Business School’s Sustainability Passport you’ll demonstrate your ability to incorporate sustainability practices in a professional context.

Detailed Program Facts

Program Level

Master's Degree

Application Processing Days

10 Days

Program Intensity

Full-Time

Duration of Program

12 Months

Program Intakes

Intake Month/Year		Intake Status
jan 2026		Closed

Application Fee

Application Fee: CAD 0 FREE

Tuition Fee

CAD 17,700 per year

*Note: The fee is approximate and is subject to change

Living Cost in Keele University

CAD 9,207 per year

*Note: The fee is approximate and is subject to change

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Check program website for more information about funding options.

English Test Requirements

IELTS
- Minimum Overall Score - 6.5 - 5.5 - With No Band Less Than
TOEFL
- Minimum Overall Score - 87.0 Minimum Listening - 17.0 Minimum Reading - 18.0 Minimum Writing - 17.0 Minimum Speaking - 20.0
PTE
- Minimum Overall Score - 62.0

Minimum Level of Education Required: To be accepted for this program, student must have a Bachelor's degree.

Minimum CGPA Required: 55.00 %

Additional Information

Scholarships

Undergraduate Global Scholarship (UG) 2025

The award

The Undergraduate Global Scholarship is awarded to students who exceed the published entry requirements on entry.

Year 1
- Awards of £5,000 will be awarded towards the Year 1 (Level 4) tuition fee for students who exceed published entry requirements on entry.
Year 2
- If a weighted average module mark of 60-69% is achieved from the modules studied in Year 1 (Level 4), then a payment of £1,000 will be awarded towards the Year 2 (Level 5) tuition fee. If a weighted average module mark of 70% or more is achieved from the modules studied in Year 1 (Level 4), then a payment of £2,000 will be awarded towards the Year 2 (Level 5) tuition fee.
Year 3
- If a weighted average module mark of 60-69% is achieved from the modules studied in Year 2 (Level 5), then a payment of £1,000 will be awarded towards the Year 3 (Level 6) tuition fee. If a weighted average module mark of 70% or more is achieved from the modules studied in Year 2 (Level 5), then a payment of £2,000 will be awarded towards the Year 3 (Level 6) tuition fee.
Year 4 (if applicable)
- If a weighted average module mark of 60-69% is achieved from the modules studied in Year 3 (Level 6), then a payment of £1,000 will be awarded towards the Year 4 (Level 7) tuition fee. If a weighted average module mark of 70% or more is achieved from the modules studied in Year 3 (Level 6), then a payment of £2,000 will be awarded towards the Year 4 (Level 7) tuition fee.

Eligibility

Enrolled undergraduate international students who exceed the published entry requirements (as per the prospectus for the year of entry) will automatically be awarded the scholarship as a tuition fee discount.
Only self-funding international students are eligible and you must be confirmed as an overseas student for fee paying purposes. The scholarship is not open to students who are in receipt of funding from external bodies such as local Government, charities or private organisations.
The scholarship is for full-time undergraduate students who will be based at Keele University and start their studies in September 2025. The award cannot be used for any other year of entry.
One-year top-up degree courses are also eligible for the Scholarship, as long as all course and applicant-related terms and conditions are met.

Exceptions

The scholarship is not available for students on the following programmes:

entering Foundation Year study
Medicine programmes
Programmes delivered through the Harper and Keele Veterinary School

International Excellence Scholarship- PG

Tuition fee discount for full-time, self-funded international students

Postgraduate:
Based on class of UG award:

1st (75%+/CGPA 7.5+) = £5,000
2:1 (60-74% / CGPA 6.5-7.4) = £4,000
2:2 (55-59%/CGPA 6.0-6.4)= £3,000

Please Note -

Automatically awarded.
Cannot be combined with external scholarships.The scholarship is not available for students studying fully online courses delivered by Keele.

Work Permit

PGWP

There are various options through which a student can get a post study work visa in the UK.
Tier 1 Graduate Entrepreneur Visa for the graduates with a genuine and credible business idea.
Tier 2 (General) is the leading immigration visa to work in the UK.
Tier 4 Doctorate Extension Scheme is for students who have completed their Ph.D. and is valid for 12 months for them to work, look for work or set up a business.
Tier 5 Youth Mobility is for individuals of certain countries like Australia, Canada, Japan, Monaco, Hong Kong, South Korea, Taiwan, and New Zealand aged between 18 -30 who wish to move to the UK.
Tier 5 GAE is for individuals who want to come to the UK for work experience, training, research or a fellowship.
UK Ancestry is for individuals who are a citizen of a commonwealth and plan to work in the UK and have a grandparent who was born in the UK.