Bachelor of Arts in Mass Communication

Enrollment Advisory Group - University of Bridgeport

USA,Connecticut

 0 Shortlist

48 Months

Duration

CAD 32,860/year

Tuition Fee

CAD 0 FREE

Application Fee

Apply Date

USA, Connecticut

Type: University

Location Type: Urban

Founded: 1927

Total Students: 4,615 +

Int. Students: 841 +

Campus Detail

Main Campus Address

126 Park Ave, Bridgeport, CT 06604, United States

Bachelor of Arts in Mass Communication

Program Overview

The Bachelor of Arts degree is awarded in Mass Communication, with concentrations in Public Relations, Advertising, Journalism, Sports Communication, International Communication, and Communication Studies. The Program features a variety of course offerings in digital media.

Students get an interdisciplinary foundation through theory and hands-on, real-world skills needed to become skilled and effective media practitioners and more informed media consumers. Internships and independent projects give students the practical experience needed to get jobs in the media industry.

Graduates find work in digital media, social media, public relations, advertising, journalism, broadcasting, corporate communication, event planning, and within humanitarian and non-profit organizations. Students interested in furthering their education advance to graduate schools across the country.

Learning Outcomes
The Mass Communication Program prepares students to be able to do the following:

  • Demonstrate effective speaking and listening skills for communication through personal, public, and media channels
  • Demonstrate effective writing skills for communication through personal, public, and media channels
  • Demonstrate the ability to listen, assess a client's needs, then produce effective and compelling media collateral for digital and traditional media
  • Dmonstrate the ability to observe events, gather information, and create news reports, news releases, video reports, and critique peer work
  • Demonstrate the ability to understand the media critically and recognize how media shape and are shaped by politics, society, culture, economics, and daily lives
  • Demonstrate the ability to recognize the power of persuasion and ethical responsibilities of communicators in communication at all levels
  • Demonstrate an understanding of the roles of communication in fostering interaction and interdependence across gender, race, and culture
  • Demonstrate the ability to apply communication theories to analyze contemporary problems
  • Demonstrate an understanding of the history, development, and practice of traditional and digital medi

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