Master of Business Administration - Digital Transformation

Kaplan Group - Massey University - Auckland Campus

New Zealand,Auckland

 0 Shortlist

12 Months

Duration

CAD 54,120/year

Tuition Fee

CAD 0 FREE

Application Fee

Nov 2023

Apply Date

New Zealand, Auckland

Type: University

Location Type: Urban

Founded: 1927

Total Students: 34,000 +

Int. Students: 5,000 +

Campus Detail

Main Campus Address

Massey University East Precinct Albany Expressway, SH17, Albany, Auckland 0632, New Zealand

Master of Business Administration - Digital Transformation

Program Overview

In this specialisation you will develop capability in managing the design and execution of new structures  and processes to assist organisations to withstand the wave of digital disruption sweeping industry. You  will also develop an understanding of how to develop new competitive digital business models and  platform-based product offerings.  

Emergent trends including data analytics, artificial intelligence, sensors (in the Internet of Things), and a focus on the customer experience through automation, are disrupting the business models of industries. They require novel market approaches and organisational restructuring to deliver value in a digital-platform orientated world.In the MBA (Digital Transformation) teaching is delivered by an experienced technology manager, who has  been at the forefront of innovative technology adoption. With a focus on agile management methods, you will become literate and competent in market disruption management in ways that will enhance your global  appeal to modern digitally focused organisations.