Graduate Certificate in Public Relations - Integrated Communications (Co-op Optional)

Conestoga College - Doon Campus

Canada,Ontario

 0 Shortlist

12 Months

Duration

CAD 15,844/year

Tuition Fee

CAD 100

Application Fee

Apply Date

Canada, Ontario

Type: College

Location Type: Urban

Founded: 1967

Total Students: 26,000 +

Int. Students: 3,200 +

Campus Detail

Main Campus Address

299 Doon Valley Dr, Kitchener, ON N2G 4M4, Canada

Graduate Certificate in Public Relations - Integrated Communications (Co-op Optional)

Program Overview

Graduates of the Public Relations - Integrated Communications program will deal with the needs of organizations todevelop and execute integrated communication plans that inform, motivate, and gain support from the public and contribute to organizational communications objectives. This integrated communication process relies on researching public behaviour and developing targeted strategies from a variety of disciplines into a cohesive plan. Strategy is followed by the writing and designing of professional digital, print and graphic communications tactics. Students will conduct research with an emphasis on analysis and assess the implications of public relations, marketing, advertising, social media, direct marketing and branding. The final semester includes an individual client-based capstone project that links learning with real-world application. The importance of business ethics; leadership; professional relationships and development; and professional societies in the broad communications field will be emphasized throughout the program. The optional co-op stream includes one co-op work term.

You might also interested in other programs of this university

Diploma in Public Relations

 Program Level: UG Certificate / Diploma
 Duration: 24 months
 Tuition Fee: CAD 14,588

 Application Fee: CAD 100

English Requirement: IELTS TOEFL PTE DUOLINGO 

Work Permit: