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Bachelor of Science, Major in Business Administration with Concentration in Marketing

San Jose State University

USA,California

0 Shortlist

48 Months

Duration

CAD 18,490/year

Tuition Fee

CAD 70

Application Fee

Aug 2025

Apply Date

USA, California

Type: University

Location Type: Urban

Founded: 1857

Total Students: 36,000 +

Campus Detail

Main Campus Address

1 Washington Sq, San Jose, CA 95192, United States

Overview
Key Facts
Fees & Funding
Admission Requirements
Scholarships
Student Visa
Work Permit

Bachelor of Science, Major in Business Administration with Concentration in Marketing

Program Overview

Marketing examines the most dynamic aspect of business. As you go through the marketing courses you'll feel the excitement of learning about and dealing with issues and trends faced by real world marketing managers, even as they struggle with the same realities and opportunities. In the Marketing concentration students will learn about creating a product or service and managing relationships with customers. In the effort to continuously keep pace with the Silicon Valley, the marketing program is designed to spark student innovation and provide multi-disciplinary opportunities through an academically challenging curriculum. For instance, a cluster of high technology marketing electives is offered to keep majors on top of the latest advancements in the marketing field.

Keeping in step with the global marketplace, you may take courses in International Marketing, providing instruction on national and international concepts for developing and selling products. The marketing program also focuses on the business functions concerned with market definition and objectives, product or service development, customer segmentation and product positioning. When you graduate, you will have the confidence of entering the world of marketing ready and primed to take part in this fast-changing and exciting career field.

Detailed Program Facts

Program Level

4-Year Bachelor's Degree

Application Processing Days

42 Days

Program Intensity

Full-Time

Duration of Program

48 Months

Program Intakes

Intake Month/Year		Intake Status
jan 2024		Closed
jan 2025		Closed
aug 2024		Closed
aug 2025		Open

Application Fee

Application Fee: CAD 70

Tuition Fee

CAD 18,490 per year

*Note: The fee is approximate and is subject to change

Living Cost in San Jose State University

CAD 23,000 per year

*Note: The fee is approximate and is subject to change

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Check program website for more information about funding options.

English Test Requirements

IELTS
- Minimum Overall Score - 6.0
TOEFL
- Minimum Overall Score - 61
PTE
- Minimum Overall Score - 44.0
DUOLINGO
- Minimum Overall Score - 95.0

Minimum Level of Education Required: To be accepted into this program, applicants must have Grade 12 / High School Diploma.

Minimum CGPA Required: 60.00 %

Additional Information

Scholarships

Global Spartan Scholarship:

Open to new and continuing SJSU international students at both levels
Only available to new students enrolled in the fall intake
Application is required (student will receive the email on registered email id)

More Scholarship opportunities available to apply for after the first full-time semester

Work Permit

PGWP

Optional Practical Training or OPT is a period during which students, who have completed their degrees in the USA, are permitted to work for one year on a student visa by the United States Citizenship and Immigration Services (USCIS). OPT allows students to work for up to 3 years and develop real-world skills to survive in the competitive jobs market.

It is temporary employment for a period of 12-months that is directly related to the major area of study of an F-1 student. Eligible students have the option to apply for OPT employment authorization before completing their academic studies and/or after completing their academic studies.

A student can participate in three types of Optional Practical Training (OPT):

Pre-Completion OPT: This is temporary employment provided to F-1 students before completion of their course of study.
Post-Completion OPT: This is temporary employment available to F-1 students after completing their course of study.
24 Month STEM Extension: Students enrolled in STEM (Science, Technology, Engineering, and Mathematics) courses can a 24-month extension after their initial Post-Completion OPT authorization.