Bachelor of Science in Business Administration with Concentration in Marketing
University of Massachusetts Lowell
USA,Massachusetts
0 Shortlist
48 Months
Duration
CAD 35,544/year
Tuition Fee
CAD 60
Application Fee
Sep 2025
Apply Date
USA, Massachusetts
Type: University
Location Type: Urban
Founded: 1894
Total Students: 18,000 +
Int. Students: 700 +
Campus Detail
Main Campus Address
220 Pawtucket St, Lowell, MA 01854, United States
Bachelor of Science in Business Administration with Concentration in Marketing
Program Overview
Marketing is one of the twenty fastest growing career areas. Why? The intense competition of the global marketplace means that marketers must translate the voice of the customer in a way that enables companies to accurately target the needs of very diverse groups of customers, and translate these needs into valuable goods and services.
The Bachelor of Science in Business Administration with a Marketing Concentration will give you:
- Exposure to all aspects of the field, including: identifying customer needs, and developing products, services and programs that will satisfy them
- The tools and techniques that can make the difference between success and failure for a business, public agency or nonprofit organization
Coursework is supplemented with an internship program, independent study projects and the activities of the Marketing Society.
A degree in marketing equips graduates for a range of professions, from marketing research to public relations to product management.
Application Fee
Application Fee: CAD 60 Tuition Fee
CAD 35,544 per year
*Note: The fee is approximate and is subject to change
Living Cost in University of Massachusetts Lowell
CAD 16,000 per year
*Note: The fee is approximate and is subject to change
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
Check program website for more information about funding options.
