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Bachelor of Science in Business Administration - Sports Marketing Option (Pre-Business)

California State University - Fresno

USA,California

0 Shortlist

48 Months

Duration

CAD 17,400/year

Tuition Fee

CAD 70

Application Fee

Aug 2025

Apply Date

USA, California

Type: University

Location Type: Urban

Founded: 1911

Total Students: 25,341 +

Campus Detail

Main Campus Address

5241 N Maple Ave, Fresno, CA 93740, United States

Overview
Key Facts
Fees & Funding
Admission Requirements
Additional Info
Scholarships
Student Visa
Work Permit

Bachelor of Science in Business Administration - Sports Marketing Option (Pre-Business)

Program Overview

California boasts the largest number of sports organizations in the entire U.S. In California's Central Valley alone, semi-professional or professional teams are well represented, in all the major sports, including the increasingly popular motor racing industry. Additionally, the Central Valley offers a plethora of university, community college, high school, and community sports programs. It is also home to sporting goods manufacturers. The global sports industry is rapidly growing, with the United States sports industry contributing more than $213 billion to the economy, outpacing agriculture and motor vehicle sales combined. In addition, more than 75% of the jobs being created in sports in the U.S. are marketing-related. The proliferation of sports-related businesses in California offers a wide variety of career opportunities for students prepared to enter the market after completion of a bachelor's degree program in sports marketing. The openings for sports marketing and recreation professionals are growing faster on average than for all other professions. The industry needs educators and managers who can create and manage programs to meet the ever-growing demand for leadership in sports and recreation. Graduates who earn bachelor's degrees in sports marketing will be prepared for positions such as sports marketing account managers, event planning and conference managers, facility managers, ticket operations directors, sporting goods marketing and sales managers, and sponsorship sales managers. The list of potential employers includes, but is not limited to, all professional (MLB, NHL, NBA, NFL, etc.), and semi-professional sports, collegiate sports (NCAA, NAIA, etc.), sporting event management, and sports agency.

Detailed Program Facts

Program Level

4-Year Bachelor's Degree

Application Processing Days

28 Days

Program Intensity

Full-Time

Duration of Program

48 Months

Program Intakes

Intake Month/Year		Intake Status
jan 2024		Closed
aug 2024		Closed
jan 2025		Closed
aug 2025		Open

Application Fee

Application Fee: CAD 70

Tuition Fee

CAD 17,400 per year

*Note: The fee is approximate and is subject to change

Living Cost in California State University - Fresno

CAD 12,500 per year

*Note: The fee is approximate and is subject to change

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Check program website for more information about funding options.

English Test Requirements

IELTS
- Minimum Overall Score - 6.0 - 5.5 - With No Band Less Than
TOEFL
- Minimum Overall Score - 61
SAT
- Minimum Overall Score - 1,030.0
PTE
- Minimum Overall Score - 45.0
DUOLINGO
- Minimum Overall Score - 100.0

Minimum Level of Education Required: To be accepted into this program, applicants must have Grade 12 / High School Diploma.

Minimum CGPA Required: 60.00 %

Additional Information

Marketing is the process by which organizations define and select target markets, design products and services, set prices, determine distribution channels, develop promotions, and design after-sale customer service. When all of these elements are correctly mixed, the firm is able to build long term relationships with its customers. The Department of Marketing and Logistics offers the three options: Marketing Option, Logistics and Supply Chain Strategies Option, and Sports Marketing Option and corresponding certificates.

The Department of Marketing and Logistics Mission, Vision, and Motto:

The Mission: While maintaining the AACSB accreditation, become a preeminent Department of Applied Marketing by creating alliances with the local business community to give our students “Real World” experiential learning in order to compete with all major universities in California
The Vision: Creating challenging and enjoyable teaching and learning experiences and offering specialized cutting edge marketing options.
The Motto: Connecting the Learning Process and Experience to the Community

Scholarships

No Scholarships for first year. The university only provide scholarship after completing first year with required GPA

Work Permit

PGWP

Optional Practical Training or OPT is a period during which students, who have completed their degrees in the USA, are permitted to work for one year on a student visa by the United States Citizenship and Immigration Services (USCIS). OPT allows students to work for up to 3 years and develop real-world skills to survive in the competitive jobs market.

It is temporary employment for a period of 12-months that is directly related to the major area of study of an F-1 student. Eligible students have the option to apply for OPT employment authorization before completing their academic studies and/or after completing their academic studies.

A student can participate in three types of Optional Practical Training (OPT):

Pre-Completion OPT: This is temporary employment provided to F-1 students before completion of their course of study.
Post-Completion OPT: This is temporary employment available to F-1 students after completing their course of study.
24 Month STEM Extension: Students enrolled in STEM (Science, Technology, Engineering, and Mathematics) courses can a 24-month extension after their initial Post-Completion OPT authorization.