Bachelor of Science in Marketing

Arkansas State University

USA,Arkansas

 0 Shortlist

48 Months

Duration

CAD 13,248/year

Tuition Fee

CAD 50

Application Fee

Aug 2025

Apply Date

USA, Arkansas

Type: University

Location Type: Urban

Founded: 1909

Total Students: 14,085 +

Campus Detail

Main Campus Address

2105 East, Aggie Rd, Jonesboro, AR 72401, United States

Bachelor of Science in Marketing

Program Overview

Marketing is the process of planning and executing the conception, pricing, promotion, and distribution of ideas, goods, and services to create exchanges that satisfy individual and organizational objectives. All types of organizations perform marketing activities to facilitate exchanges. Businesses, as well as nonbusiness organizations such as universities, charitable organizations, community theatres and hospitals, perform marketing activities. The major in marketing provides education and training for those interested in planning and implementing successful marketing strategies. The student with energy, ability, and the competitive urge will discover that this major will open many opportunities to serve the public as well as receive material reward.

Emphasis
Marketing students choose between the following emphases:

  • General Marketing
  • International Business
  • Marketing Analytics
  • Logistics
  • Sales