Bachelor of Business Administration with Specialization in Marketing and Consumer Culture

Trent University - Peterborough Campus

Canada,Ontario

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48 Months

Duration

CAD 35,000/year

Tuition Fee

CAD 90

Application Fee

Apply Date

Canada, Ontario

Type: University

Location Type: Urban

Founded: 1964

Total Students: 9,000 +

Int. Students: 700 +

Campus Detail

Main Campus Address

1600 W Bank Dr, Peterborough, ON K9L 0G2, Canada

Bachelor of Business Administration with Specialization in Marketing and Consumer Culture

Program Overview

You want to become an innovative business leader or entrepreneur. No other program will help you get there better than Trent’s exclusive Bachelor of Business Administration. By examining corporate, self-employment, online, small business, and other business models, you’ll learn the fundamentals of leadership and management, gaining a deep understanding of the organization of business and its role in today’s highly-digital world.


Specialization: Marketing & Consumer Culture

Almost 200 new businesses are started worldwide every minute. With specialized expertise in marketing, you can play a significant role in helping businesses – new and old, big and small – thrive as products and services continuously enter the marketplace. This Business Administration specialization equips you with the knowledge and understanding to effectively reach your future customers. Learn techniques and best practices in consumer behaviour and decision making, leverage digital platforms to spread your message, and master social media for enterprises, all to successfully reach and build relationships with your target audience.