Graduate Certificate in Public Relations - Event Management

Loyalist College - Belleville Campus

Canada,Ontario

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12 Months

Duration

CAD 15,000/year

Tuition Fee

CAD 110

Application Fee

Apply Date

Canada, Ontario

Type: College

Location Type: Urban

Founded: 1967

Total Students: 3,450 +

Campus Detail

Main Campus Address

376 Wallbridge Loyalist Rd, Belleville, ON K8N 5B9, Canada

Graduate Certificate in Public Relations - Event Management

Program Overview

Public relations and event management professionals are increasingly in demand as employers recognize the value of effective communications. A career in PR and event management is never dull! From one day to the next you could be pitching a story, staging a news conference, organizing an event or managing crisis communications.

Experiential learning
Students enjoy a combination of project-based learning and hands-on experience that goes beyond the classroom. In this intensive, eight-month program you will:

  • Learn from guest speakers in the industry.
  • Develop a solid portfolio of relevant workplace skills.
  • Participate in a speed-mentoring event and micro-networking session.
  • Meet with industry professionals and PR agencies in Toronto.
  • Stage a mock disaster during Crisis Communications Week.
  • Plan and host special events such as concerts and wine tastings in neighbouring Prince Edward County.
  • Write clear, targeted communications materials that deliver your message persuasively.
  • Build relationships with media and stakeholders, plan special events, market for corporate and non-profit, deliver compelling presentations, prepare for media interviews and handle crisis situations.
  • Use new media, social media and graphics creation to promote your message