UK,Scotland
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UK, Scotland
Type: University
Location Type: Urban
Founded: 1966
Total Students: 31,000 +
Int. Students: 6,200 +
Main Campus Address
Campus The Avenue, Edinburgh EH14 4AS
The MSc in International Marketing with Consumer Psychology provides insight into consumer behaviour against a background of international marketing concepts.
There are eight taught courses, divided equally over two semesters, followed by an international marketing with consumer psychology dissertation in semester 3. Part-time students register for two courses per semester and progress to the dissertation at the end of their second year. Assessment is specifically designed to develop professional career readiness and includes several collaborative projects with industry partners.
There are two sets of mandatory courses. The first set provides the foundation in international marketing concepts (International Strategic Marketing, Contemporary Consumer Behaviour, Marketing Metrics, Branding and Communications, Research Philosophy and Practice). The second set delivers insights into the application of psychology to marketing decision making (Introduction to Human Factors and Psychology for Marketing).
In Semester 3 the International Marketing with Consumer Psychology dissertation is the capstone course where students “deep-dive” into their chosen area of research. Students will demonstrate their mastery of the subject area by developing new insight from analysis of valuable primary research.
Master's Degree
7 Days
Full-Time
12 Months
Intake Month/Year | Intake Status | |
---|---|---|
jan 2024 | Not Available | |
sep 2024 | Closed |
*Note: The fee is approximate and is subject to change
*Note: The fee is approximate and is subject to change
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Check program website for more information about funding options.
International internship opportunity:
We are pleased to offer a limited number of scholarships for the January 2025 intake, available on a first-come, first-served basis:
Scholarship for Jan 2025
There are various options through which a student can get a post study work visa in the UK.
Tier 1 Graduate Entrepreneur Visa for the graduates with a genuine and credible business idea.
Tier 2 (General) is the leading immigration visa to work in the UK.
Tier 4 Doctorate Extension Scheme is for students who have completed their Ph.D. and is valid for 12 months for them to work, look for work or set up a business.
Tier 5 Youth Mobility is for individuals of certain countries like Australia, Canada, Japan, Monaco, Hong Kong, South Korea, Taiwan, and New Zealand aged between 18 -30 who wish to move to the UK.
Tier 5 GAE is for individuals who want to come to the UK for work experience, training, research or a fellowship.
UK Ancestry is for individuals who are a citizen of a commonwealth and plan to work in the UK and have a grandparent who was born in the UK.
Program Level: 4-Year Bachelor's Degree
Duration: 48 months
Tuition Fee: CAD 18,704
English Requirement: IELTS PTE TOEFL
Work Permit:
Program Level: 3-Year Bachelor's Degree
Duration: 36 months
Tuition Fee: CAD 17,320
English Requirement: IELTS TOEFL PTE
Work Permit:
Program Level: Master's Degree
Duration: 12 months
Tuition Fee: CAD 23,248
English Requirement: IELTS TOEFL PTE
Work Permit:
Program Level: Master's Degree
Duration: 12 months
Tuition Fee: CAD 19,176
English Requirement: IELTS TOEFL PTE
Work Permit:
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