Pre-Master in Psychology Leading to Master of Science in Consumer Psychology

Navitas Group - Anglia Ruskin University College

UK,England

 0 Shortlist

15 Months

Duration

CAD 8,500/year

Tuition Fee

CAD 0 FREE

Application Fee

Sep 2025

Apply Date

UK, England

Type: University

Location Type: Urban

Founded: 1858

Total Students: 25,000 +

Int. Students: 2,300 +

Campus Detail

Main Campus Address

Anglia Ruskin University, Eastings Building,, East Road, Cambridge CB1 1PT, United Kingdom

Pre-Master in Psychology Leading to Master of Science in Consumer Psychology

Program Overview

Psychology overview
Not all minds work the same way, which is why our postgraduate psychology courses offer the freedom to explore your own field of interest. Learn from research-active psychology experts in well-equipped facilities, and apply your learning and ideas in practice.
This is your chance to gain an advanced understanding of consumer psychology. Put yourself at the forefront of the discipline by joining one of the few European MScs offered in this area. Understanding the consumer lies at the heart of many businesses, so upon graduation you'll be well placed to provide expertise to take companies forward.
Through five modules you will learn about Consumer Psychology. We are proud that the teaching team includes renowned academics and our psychology research has been classified as world-leading and internationally excellent in the Government’s 2014 Research Excellence Framework (REF). You will be taught the workings of the consumer mind in order to explain why humans respond to different types of consumer stimuli. Specifically you will learn about what captures consumers attention, how their perception may be altered by different types of design element as well as factors that affect the consumer decision-making process.

You will also be taught social-psychological aspects of consumers’ functioning such as social influence tactics used in sales, persuasion and advertising alongside the role of consumer’s personality and identity. Furthermore, you will learn about the most commonly used statistical techniques as well as the theoretical and practical complexities of conducting psychologically based consumer research. You will be able to put your research skills into practice as you structure and execute your own piece of research.

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