Graduate Certificate in Sport Business Management

Algonquin College - Ottawa Campus

Canada,Ontario

 1 Shortlist

12 Months

Duration

CAD 30,439/year

Tuition Fee

CAD 95 FREE

Application Fee

Sep 2025

Apply Date

Canada, Ontario

Type: College

Location Type: Urban

Founded: 1967

Total Students: 21,059 +

Int. Students: 1,300 +

Campus Detail

Main Campus Address

1385 Woodroffe Avenue Ottawa, Ontario K2G 1V8

Graduate Certificate in Sport Business Management

Program Overview

Turn your passion for sport into a rewarding business career.

The one-year Sport Business Management Ontario College Graduate Certificate program prepares you for an exciting career in the ever-growing, multibillion-dollar sport industry.

Interact with industry professionals in Canada`s capital, where there are variety of professional sport franchises and more national sport-governing bodies than any city in Canada. Leading industry experts share their insights about and experience with the tools and strategies for success in sport business management.

The program builds on basic business operations such as finance, economics, sales and marketing applied specifically to the sporting environment. You develop knowledge and skills to:

  • drive revenue through ticket sales and corporate sponsorship
  • strengthen interaction and engagement with audiences through digital analytics and digital marketing
  • support safe sport initiatives, equity, diversity and inclusion in sport
  • manage the sporting event experience for a variety of audiences
  • prepare for employment in a wide variety of sport agencies including:
    • major professional sport teams
    • national sport organizations
    • community teams
    • e-sport leagues, or
    • running your own sport-related business

Through field placement opportunities with professional, national and local sport organizations, you gain networking and work experience to help start your career in the sport management world. Through a capstone project, you use business plan development skills as you work in teams with a Canadian sport industry partner to prepare a bid proposal for hosting a major sporting competition.

Graduates may find employment in professional, national and community sport organizations in a variety of areas, including:

  • sport event management
  • sport administration and finance
  • sales and marketing
  • sponsorship
  • communications
  • digital analytics
  • sport tourism and bid planning
  • sport policy development

SUCCESS FACTORS

This program is well-suited for students who:

  • Have a passion for sport.
  • Possess excellent time-management skills.
  • Are well-organized, energetic and enjoy working with people.
  • Have interest in planning and executing sport business initiatives.
  • Are motivated to lead.