Master of Arts in Strategic Brand Management
Middlesex University London
UK,England
0 Shortlist
12 Months
Duration
CAD 14,500/year
Tuition Fee
CAD 0 FREE
Application Fee
Apply Date
UK, England
Type: University
Location Type: Urban
Founded: 1992
Total Students: 40,000 +
Int. Students: 3,800 +
Campus Detail
Main Campus Address
The Burroughs, Hendon, London NW4 4BT, United Kingdom
Master of Arts in Strategic Brand Management
Program Overview
Looking at the multiple audiences that brands must address, this master's degree covers the core subjects of strategic brand management, stakeholder communication and theories, brand analytics, and e-marketing and digital strategies across fields as diverse as city, region and nation branding, corporate and organisational branding and innovation-driven marketing.
Why study MA Strategic Brand Management at Middlesex University?
An in-depth immersion in multiple facets of branding, including areas such as strategic brand-building, and digital marketing, is facilitated by a team of academics who are experts in the field of branding. The course is designed for students who have just completed an undergraduate degree and who wish to specialise in branding, as well as professionals currently working in marketing, who want to further their careers in the industry.
Being situated in London means you will be in a city that is a global hub for the branding, advertising and design industries, as well as learning in a highly cosmopolitan and diverse campus environment here at Middlesex. You will be studying with other like-minded marketing professionals and recent marketing graduates, helping you to develop a professional network and enhance the skills and knowledge required for a branding role whether client-side or agency-side.
Course Highlights
- Learn from academics who are experts in the field of branding
- Week-long residential in the UK gives you a fantastic opportunity to gain a practical and applied perspective of marketing
- The integration of a stakeholder perspective into strategic brand management
- An innovative and diverse set of optional modules, including City, Region and Nation Branding, and Innovation-Driven Marketing
- Our degree is accredited by the Chartered Institute of Marketing (CIM)
Application Fee
Application Fee: CAD 0 FREE Tuition Fee
CAD 14,500 per year
*Note: The fee is approximate and is subject to change
Living Cost in Middlesex University London
CAD 12,006 per year
*Note: The fee is approximate and is subject to change
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
Check program website for more information about funding options.
