Bachelor of Arts (Hons) in Digital Media and Marketing with international or placement year

Keele University

UK,England

 0 Shortlist

48 Months

Duration

CAD 17,700/year

Tuition Fee

CAD 0 FREE

Application Fee

Apply Date

UK, England

Type: University

Location Type: Rural

Founded: 1949

Total Students: 10,000 +

Campus Detail

Main Campus Address

Keele, Newcastle ST5 5BG, United Kingdom

Bachelor of Arts (Hons) in Digital Media and Marketing with international or placement year

Program Overview

Digital media and marketing is an exciting combination that will equip you with cutting-edge skills in content creation, strategic communication, and digital technologies.

From the start you will learn essential analytical frameworks, concepts, and methodologies to critically evaluate digital media, marketing strategies, and their societal impact. Simultaneously, the programme emphasises hands-on content creation skills, fostering the creative, professional, and technical expertise required to craft compelling digital content across various formats. This dual approach ensures you are well-versed in both the theoretical underpinnings and the practical execution of digital media and marketing initiatives.

While the programme embraces the promise of technologies and platforms for creativity and communication, you will also consider the potential social, political, and environmental harms and limitations, to ensure you practice professionally, ethically, and responsibly.

A core focus of the course is professional and academic development. You will identify your own strengths through a variety of authentic assessment methods, learn to navigate the contemporary employment market, manage your online presence, and practice for interviews.