Program Overview

Two Masters in Two Years

This two year packaged degree allows you to complete two master programs in just two years, instead of what would normally take three years to complete separately. Initially, you will complete your first Master’s program for the duration of one and a half years. You will then receive six subjects (36 credit points) credit into your second Master’s program, allowing you to complete your second Master’s in two additional trimesters.

If you hold a bachelor’s degree in a Business or Commerce related area, you may be granted credit into your Master’s program to further shorten the duration and complete two Master’s in under two years.

Master of Marketing

The Master of Marketing explores the motives of consumers during the purchase of products and services and how to use this research to make more effective marketing decisions.

Leading marketing academics will teach you how to identify customers to develop a competitive advantage by effectively positioning products in the market. Using promotional tools, you will learn to create and enhance a brand’s equity.

This master’s degree will ultimately enable you to develop and demonstrate specialised knowledge and skills in marketing, a field increasingly important for all types of organisations from commercial operations to the non-profit sector. You will have the opportunity to study a wide range of advanced topics in marketing and gain professionally oriented generalist and specialist marketing skills.

Throughout the degree, you will be supported by our dedicated student support services built around your individual needs. Our student advisors, academic staff and careers consultant are available each week for advice and guidance.

Master of International Business

The Master of International Business is designed to enhance the capabilities of business managers within the global business landscape. Students will develop knowledge and skills in identifying and analysing global business strategy issues and provide sustainable recommendations.

Throughout the degree you will study topics such as multinational financial management and cross-cultural management, gain an understanding of the international business environment, and learn how to develop international business strategies to achieve business objectives.