Bachelor of Commerce with Concentration in Marketing

The Kings University

Canada,Alberta

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48 Months

Duration

CAD 23,343/year

Tuition Fee

CAD 140

Application Fee

Jan 2026

Apply Date

Canada, Alberta

Type: University

Location Type: Urban

Founded: 1979

Total Students: 910 +

Campus Detail

Main Campus Address

9125 50 St NW, Edmonton, AB T6B 2H3, Canada

Bachelor of Commerce with Concentration in Marketing

Program Overview

This concentration empowers students with the expertise needed to thrive in today’s dynamic marketing environment. Courses such as Consumer Behaviour, Event Management and Marketing, and Marketing Research Analytics provide a comprehensive understanding of how to analyze consumer trends, manage large-scale events, and leverage data-driven insights for strategic decision-making.


With a focus on e-commerce, innovative design thinking, and promotional strategies, students will gain hands-on experience in crafting impactful marketing campaigns across various platforms, preparing them for diverse careers in marketing, digital media, and brand management.