Bachelor of Arts (Hons) in Tourism and Marketing Management

University of Wolverhampton - City Campus

UK,England

 0 Shortlist

36 Months

Duration

CAD 12,950/year

Tuition Fee

CAD 0 FREE

Application Fee

Apply Date

UK, England

Type: University

Location Type: Urban

Founded: 1992

Total Students: 21,362 +

Int. Students: 2,500 +

Campus Detail

Main Campus Address

Ring Rd St Peters, Wolverhampton WV1 1SA, United Kingdom

Bachelor of Arts (Hons) in Tourism and Marketing Management

Program Overview

A degree in Tourism and Marketing Management will prepare you for career opportunities in the tourism sector where you will be able to use a portfolio of marketing expertise and skills to inform the management of tourist destinations and attractions. 

During your studies you will learn a range of academic and applied practical skills which will support you in progressing toward an academic career, employment in industry, or support you in developing your own business.  There will be opportunities to learn theories and academic perspectives in the specialism of Tourism Management, as well as apply topics learnt in applied modules, providing you with practical skills upon graduation.  You will learn about all aspects of tourism from travel and tourism to dark tourism.  You will also learn about effective marketing, covering topics from customer acquisition to applied marketing strategy.  You will be given the opportunity to work with real businesses and gain access to managers and executive officers, as well as put your skills into practise.  Upon graduation students can expect to enter a number of roles in the tourism sector within the public, private or voluntary sectors, or continue on to postgraduate study. Career opportunities include travel agents, destination management and marketing organisations, visitor attractions, heritage sites, local authorities, cultural organisations, travel operators, transport organisations and travel industry suppliers.

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