Premasters Business, Pathway to Master of Science in Business Management with Specialisation in Marketing

Gisma University of Applied Sciences - Potsdam Campus via GUS

Germany,Brandenburg

 0 Shortlist

18 Months

Duration

CAD 12,100/year

Tuition Fee

CAD 0 FREE

Application Fee

Apr 2025

Apply Date

Germany, Brandenburg

Type: University

Location Type: Urban

Founded: 1999

Total Students: 0 +

Campus Detail

Main Campus Address

Konrad-Zuse-Ring 11, 14469 Potsdam, Germany

Premasters Business, Pathway to Master of Science in Business Management with Specialisation in Marketing

Program Overview

Premaster’s Business Pathway

Our Premasters Programme is your launchpad to a successful master’s journey. Over six months, you’ll engage in a well-structured program designed to build the critical skills and knowledge needed for your future master’s studies in business.
 

Each module requires around 125 hours of learning, aligning with 25 hours per 1 ECTS credit, including a dynamic mix of lectures, tutorials, group work, independent study, and assessments. You’ll dive deep into the core content while developing the academic habits that will serve you in your master’s degree.

 

Why Study a Premasters Programme?

The Premasters Programme offers you the opportunity to:

  • Prepare optimally for your master’s: Perfect for students whose bachelor’s degree doesn’t directly align with their intended master’s studies.
  • Build confidence: Gain a strong grasp of core content before diving into your full master’s program.
  • Tailored learning paths: You’ll follow one of two specialised pathways—Business or Technology—depending on your chosen Master’s degree.
  • Seamless transition: Benefit from a smooth shift into on-campus Master’s studies in Germany, fully prepared and confident.
  • Achieve a Certificate of Credit: Upon successful completion, you’ll receive a certificate recognising your academic achievement (though the Premasters itself is not an individual award programme).

 

Pathway to: MSc Business Management

This master’s degree is designed to prepare you for independent entrepreneurial activity or senior management positions with leadership responsibilities in corporations of all sizes and industries.

You will gain comprehensive knowledge of the business management field with a focus on transferable international skills. This course prioritises interdisciplinarity and there is a focus on information technology. Students also get the chance to enhance their management knowledge and application-specific specialisation skills, with a focus on real-world challenges.


Specialisation: Marketing

  • International Marketing
  • Pricing Policy
  • Brand Management & Product Development
  • Digital Marketing & Analytics
  • Customer Experience Design

You might also interested in other programs of this university

Premasters Business, Pathway to Master o...

 Program Level: Postgraduate Pathway
 Duration: 30 months
 Tuition Fee: CAD 12,100

 Application Fee: CAD 0 FREE

English Requirement: IELTS TOEFL PTE DUOLINGO 

Work Permit: