UK,England
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UK, England
Type: University
Location Type: Urban
Founded: 1858
Total Students: 40,000 +
Main Campus Address
Anglia Ruskin University, East Rd, Cambridge CB1 1PT, United Kingdom
This is your chance to gain an advanced understanding of consumer psychology. Put yourself at the forefront of the discipline by joining one of the few European MScs offered in this area. Understanding the consumer lies at the heart of many businesses, so upon graduation you'll be well placed to provide expertise to take companies forward.
Through five modules you will learn about Consumer Psychology. We are proud that the teaching team includes renowned academics and our psychology research has been classified as world-leading and internationally excellent in the Government’s 2014 Research Excellence Framework (REF). You will be taught the workings of the consumer mind in order to explain why humans respond to different types of consumer stimuli. Specifically you will learn about what captures consumers attention, how their perception may be altered by different types of design element as well as factors that affect the consumer decision-making process.
You will also be taught social-psychological aspects of consumers’ functioning such as social influence tactics used in sales, persuasion and advertising alongside the role of consumer’s personality and identity. Furthermore, you will learn about the most commonly used statistical techniques as well as the theoretical and practical complexities of conducting psychologically based consumer research. You will be able to put your research skills into practice as you structure and execute your own piece of research.
Master's Degree
7 Days
Full-Time
15 Months
Intake Month/Year | Intake Status |
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*Note: The fee is approximate and is subject to change
*Note: The fee is approximate and is subject to change
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Check program website for more information about funding options.
Careers
Scholarships and Bursaries
We know that undertaking a degree course is a big commitment in lots of ways – including financially. We've developed a range of scholarships and bursaries to make this easier for some of our most talented students.
There are various options through which a student can get a post study work visa in the UK.
Tier 1 Graduate Entrepreneur Visa for the graduates with a genuine and credible business idea.
Tier 2 (General) is the leading immigration visa to work in the UK.
Tier 4 Doctorate Extension Scheme is for students who have completed their Ph.D. and is valid for 12 months for them to work, look for work or set up a business.
Tier 5 Youth Mobility is for individuals of certain countries like Australia, Canada, Japan, Monaco, Hong Kong, South Korea, Taiwan, and New Zealand aged between 18 -30 who wish to move to the UK.
Tier 5 GAE is for individuals who want to come to the UK for work experience, training, research or a fellowship.
UK Ancestry is for individuals who are a citizen of a commonwealth and plan to work in the UK and have a grandparent who was born in the UK.
Program Level: 3-Year Bachelor's Degree
Duration: 36 months
Tuition Fee: CAD 17,500
English Requirement: IELTS
Work Permit:
Program Level: 3-Year Bachelor's Degree
Duration: 36 months
Tuition Fee: CAD 17,500
English Requirement: IELTS
Work Permit:
Program Level: 4-Year Bachelor's Degree
Duration: 48 months
Tuition Fee: CAD 17,500
English Requirement: IELTS
Work Permit:
Program Level: 4-Year Bachelor's Degree
Duration: 48 months
Tuition Fee: CAD 17,500
English Requirement: IELTS
Work Permit:
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