Program Overview

ECU’s Bachelor of Commerce will equip you with the business knowledge and skills to set you up for career success.

Throughout your course – starting from day one – you’ll be supported to develop your career. You’ll be advancing your networking by learning from industry-experienced academics, participating in industry-ready activities, and gaining practical experience in applying theoretical concepts in real-world settings through different types of Work Integrated Learning (including internship opportunities).

You will also gain critical skills in the areas of leadership, teamwork, critical thinking, communication, sustainability, ethics, and problem-solving.

Tailor your course to your interests with professionally accredited and well-recognised majors that are developed in consultation with the industry. You can create your own mix of majors, minors, and electives. You’ll have the flexibility to study through various delivery modes in a mix of on-campus, online, and on-the-job activities. There are also many opportunities to participate in extra-curricular activities such as ENACTUS and study tours.

Major: Business Analytics
In this major, you will be exposed to a broad range of relevant theories, knowledge, and approaches essential for developing and enhancing your conceptual and practical understanding of data analytics across various business domains.

This includes project management, human resources management, marketing, law, and accounting. Moreover, the major covers the information systems necessary to support these areas. You will have opportunities to work with a diverse range of Business Analytics tools to identify patterns and trends in complex data sets and visualise them in meaningful ways. Such understanding is crucial for those aiming to pursue roles in Business Analytics and for business professionals who seek to enhance the quality of data-driven decision-making within their fields.