Bachelor of Science in Business Administration - Marketing

Shorelight Group - University of Central Florida

USA,Florida

 0 Shortlist

48 Months

Duration

CAD 17,000/year

Tuition Fee

CAD 0 FREE

Application Fee

May 2025

Apply Date

USA, Florida

Type: University

Location Type: Urban

Founded: 1963

Total Students: 71,948 +

Int. Students: 2,717 +

Campus Detail

Main Campus Address

4000 Central Florida Blvd, Orlando, FL 32816, United States

Bachelor of Science in Business Administration - Marketing

Program Overview

As a marketing major at UCF, you’ll gain hands-on experience with conducting market research, gathering information on consumers and competitors, deploying campaigns, increasing the bottom line and analyzing various metrics. Learn what it takes to succeed in this face-paced industry and succeed in positions ranging from global companies to local businesses.

Align your personal and professional goals with your coursework by choosing from two tracks: marketing management and professional selling. Each provides you with the hands-on training and knowledge needed to succeed in the industry.

Marketing Management Track
Gain the knowledge and skills necessary to excel in entry-level positions in marketing management, product/brand management, or positions in retail, sales, market research or promotion.