International Professional Program (IPP) - One-Year Program - Certificate in Digital Media and Marketing

University of Calgary (Continuing Education) - Downtown Campus

Canada,Alberta

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16 Months

Duration

CAD 23,250/year

Tuition Fee

CAD 200

Application Fee

Sep 2025

Apply Date

Canada, Alberta

Type: University

Location Type: Urban

Founded: 1966

Total Students: 33,000 +

Campus Detail

Main Campus Address

906 8 Ave SW #226, Calgary, AB T2P 1H9, Canada

International Professional Program (IPP) - One-Year Program - Certificate in Digital Media and Marketing

Program Overview

Continuing Education
International Professional Program

Continuing Education International Professional Program is a full-time, professional development certificate programme that provides students with skills sought by employers. International students in this designated programme are eligible to apply for study permits. Upon completion, students can apply for post-graduate work permits that will allow them to work in friendly and beautiful Calgary or elsewhere in Canada. All international professional programmes require in-person attendance.

 

One Year Specialization
Digital Media and Marketing

The certificates in this specialization offer leadership training with a mix of digital media, strategic thinking, and technological competencies that are part of the media and marketing fields. This combination enables you to both create and execute strategic marketing plans from start to finish.


What you will learn

The focus is on front-end web development, marketing foundations, digital media creation, digital marketing.

  • Principles of design - Using Adobe Creative Suite, create design assets and find out what makes certain designs appeal to certain people by learning more about target audiences.
  • Website best practices - Foundations of User Experience (UX) and User Interface (UI) design, principles of code, and opportunity to work on interactive projects such as creating simple websites.
  • Technology and programming - HTML, JavaScript and Adobe Creative Suite: Photoshop, Illustrator, InDesign, Premiere Pro.
  • Marketing management - From marketing foundations to strategic planning with the aim to implement a good customer experience (CX).
  • Leadership - Deepen your own practice, while developing and fostering a multi-dimensional view of leaders and leadership.


Certificates

Upon successful completion of this specialization, you will receive the following certificates:

  • Marketing Fundamentals Certificate
  • Digital Marketing Certificate
  • Certificate in Front-End Web Development
  • Certificate in Integrated Digital Media
  • Certificate for Front Line Leaders