Bachelor of Arts in Public Relations and Advertising

State University of New York - Buffalo State University

USA,New York

 0 Shortlist

48 Months

Duration

CAD 19,663/year

Tuition Fee

CAD 50

Application Fee

Aug 2025

Apply Date

USA, New York

Type: University

Location Type: Urban

Founded: 1871

Total Students: 6,405 +

Campus Detail

Main Campus Address

1300 Elmwood Ave, Buffalo, NY 14222, United States

Bachelor of Arts in Public Relations and Advertising

Program Overview

This major allows students flexibility to tailor a program based on strategic communication through the disciplines of public relations, advertising, social media, and related fields. It meets the needs of students preparing for a career in which research, strategic planning, implementation of creative communication tactics, and evaluation are central, whether to advance an organization, promote a product, or advocate a cause. Compare this major with communication studies, journalism, and media production. See communication.buffalostate.edu.

This is the only bachelor's degree program in public relations and advertising at any SUNY institution that is accredited by the Accrediting Council on Education in Journalism and Mass Communications. Only a handful of other undergraduate programs in New York State are accredited.

Career Opportunities

Students in public relations and advertising prepare for careers in public relations, social media, and advertising, as well as fundraising, organizational communication, research, lobbying, marketing communication, and other fields that require a liberal arts education enhanced with communication expertise.

The profile of a successful public relations and advertising graduate is a person with strong writing and speaking proficiency, keen ethical insight, competence in research and planning, and skill in working effectively both independently and in teams.