Master of Science in Digital Marketing Management

University of Strathclyde

UK,Scotland

 0 Shortlist

12 Months

Duration

CAD 25,100/year

Tuition Fee

CAD 0 FREE

Application Fee

Jan 2025

Apply Date

UK, Scotland

Type: University

Location Type: Urban

Founded: 1948

Total Students: 23,000 +

Int. Students: 3,700 +

Campus Detail

Main Campus Address

16 Richmond St, Glasgow G1 1XQ, United Kingdom

Master of Science in Digital Marketing Management

Program Overview

Based in Strathclyde Business School’s highly-acclaimed Department of Marketing, the course curriculum draws on leading academic experts from across the Business School. The course also benefits from the University's established relationships with industry and the involvement of industry partners in the development and delivery of the programme. This approach ensures that Digital Marketing Management meets the changing needs of the digital workplace and enables you to acquire the latest knowledge, best practice and the specialist skills to develop your career in digital marketing.

The eMarketing in Practice class is developed and delivered in collaboration with digital marketing professionals from a leading digital media agency. Experts will share their knowledge of digital marketing in practice, offering you an understanding and hands-on experience of established digital media, as well as emerging media.

The extent of industry collaboration and involvement in our Digital Marketing Management programme makes it an exceptional choice for your career progression.

In the Digital Transformative Project, you'll take part in a Digital Marketing Clinic where local businesses will present their digital marketing challenges and operational issues. You'll assist a business to develop a formal solution via a digital transformation plan.

Study with us

  • Strathclyde’s MSc in Digital Marketing Management (DMM) has been developed in collaboration with industry in response to a growing need for graduates with digital marketing skill
  • gain an understanding of digital technologies and their application for business purposes
  • learn about digital marketing in practice with hands-on experience of established and emerging digital media
  • benefit from the involvement of industry partners