Program Overview

University Foundation in Business and Management Stage1 at Hertfordshire International College (HIC) is designed to prepare you for entry to university-level program. During Stage 1 you will complete a range of modules relevant to your chosen degree, as well as modules concentrating on the skills that are vital for University level education such as Critical Thinking.

A Foundation pathway is available for students who:

• Don’t meet the entry requirements to enter university level study directly (but hold GCSE level qualifications)
• Feel that additional support at the start of university studies will help them stand a better chance of success
• Have been away from studies for a period of time
• Come from a different academic environment to that of the UK
• Require additional English language training

If you fall into any of the above categories, choosing an undergraduate pathway at Hertfordshire International College (HIC) is the right decision. Depending on your academic needs here at Hertfordshire International College (HIC).

Progressing from Foundation

Stage 1 will be the first stage in the 4 stage process. Meaning that on successful completion of stage 1 you will seamlessly progress to stage 2, which is the first year of a bachelor’s degree. There is no need to reapply, you will simply just progress between each stage until you reach the final stage and graduate with a degree from Hertfordshire International College (HIC)

BA (Hons) Business and Marketing
5 Reasons to Study BA(Hons) Business and Marketing

Discover the power and value of marketing strategies as you explore a range of relevant techniques and tools. Develop a powerful blend of skills to make you a professional leader in business.

• Get the game-changing expertise and insight you need to create, position and grow a brand. Learn the principles of business with a core of marketing expertise - a potent combination.
• Even though it's important to understand the theory well, what really matters is how it can be applied in the real world. Get the information, tools, and resources you need to understand what successful marketing means for modern businesses of all sizes.
• Discover how successful companies handle key issues like sustainable development and business ethics, and how they embrace technology and manage teams.
• Acquire specialist marketing skills including content creation, market research, consumer behaviour, branding and digital marketing with the marketing core in this course.
• Develop a host of valuable, sought-after professional skills such as communication, creativity, problem solving, collaboration and analysis to enhance your job prospects.
• Embrace the opportunity to work with local businesses and communities on live projects, and also on a placement.

Why choose this course?

• This inspiring course combines the best of business with the magic of marketing, integrating these two powerful disciplines to work together in successful organisations.
• There is a direct connection between what you learn in class and the certifications you can earn from organisations like Google, Hootsuite, Facebook, LinkedIn, and CIM.
• Teaching is interactive with role play, presentations, industry speakers as well as access to industry resources such as podcasts and videos.
• We maintain strong relationships with professional bodies and business connections. As a CIM Strategic Partner, the regional CIM Marketing Club is free for all students at the University of Hertfordshire Business School (HBS).
• We actively support you in boosting your CV through industry placement, study abroad or internships (including the latest online bite-sized digital experiences) as well as extracurricular activities.
• If you have an entrepreneurial spirit, you are encouraged to enter the ‘Flare Ignite’ annual competition. There is also the Enactus Society and University Business Challenge.
• Herts is a caring and friendly university where you'll be mentored, supported and pushed to aim high and achieve future personal and professional success.
• Graduate with a wide range of employment options and a supportive network behind you, whether you want to work agency side, in a marketing department, or in a strategic role.