International Year One (UTP Stage II): Business Administration, Leading to Bachelor of Business Administration in Marketing

Navitas Group - Fraser International College

Canada,British Columbia

 0 Shortlist

48 Months

Duration

CAD 35,847/year

Tuition Fee

CAD 125

Application Fee

May 2025

Apply Date

Canada, British Columbia

Type: College

Location Type: Urban

Founded: 2006

Total Students: 2,500 +

Campus Detail

Main Campus Address

Discovery 1, 8999 Nelson Way, Burnaby, BC V5A 4W9, Canada

International Year One (UTP Stage II): Business Administration, Leading to Bachelor of Business Administration in Marketing

Program Overview

International Year One (UTP Stage II): Business Administration

International Year One (UTP Stage II): Business Administration is equivalent to the first year of SFU’s Bachelor of Business Administration. It provides the foundation for further study in many aspects of business and commerce to help you choose your area of specialization for your Bachelor of Business Administration degree.


Leading to: Bachelor of Business Administration

Your future in business begins with boundless opportunities and a supportive and collaborative community. Rooted in experiential learning, the SFU Beedie School of Business Bachelor of Business Administration (BBA) degree combines applied problem-solving and hands-on experience with a foundation in contemporary business principles and practices. Bring business to life through real-world class projects and experience-based opportunities with authentic outcomes.


Concentration: Marketing

Marketing is about communicating the right message, to the right people, through the right media and offering the right solution that will make them purchase at the first place and come back for more. Marketing requires you to apply cutting-edge psychology findings, economics tools, statistics, machine learning algorithms, and rapidly evolving digital tools in addressing the challenges brought by the increasingly complex world and hypercompetitive marketplaces.

Courses include Consumer Behaviour, Web Analytics, Customer Analytics, Global Marketing Management, Ethical Issues in Marketing, and more.

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