Program Overview

The events and tourism industries are expanding quickly, with tourism now directly contributing almost three per cent to Australia’s GDP. To help further drive growth and sustainability, a skilled and experienced workforce is needed – and this is where UC comes in.

Our course has a foundation in business studies and investigates the key elements you’ll need for a future career in events and tourism. You’ll graduate with solid teamwork and critical thinking skills, exploring events in both tourism and non-tourism contexts, such as sports, festivals, conventions, meetings and community activities. Your employability will be enhanced thanks to the many practical Work Integrated Learning (WIL) opportunities you’ll undertake within the industry as part of your degree.

Study a Bachelor of Event and Tourism Management at UC and you will:

• Apply a conceptual understanding and a practical orientation in events and tourism management
• Critique and apply the management skills necessary to function effectively, strategically and ethically in management and entrepreneurial roles in event and tourism management
• Apply critical and creative thinking to address current issues in event and tourism contexts
• Critically evaluate and apply sustainability principles to problems in event and tourism contexts
• Work and communicate effectively with others to achieve common outcomes.

Work Integrated Learning

On campus

The Bachelor of Event and Tourism Management integrates theory with real-world practice through UC's Work Integrated Learning (WIL) opportunities, designed to prepare students for their future careers. UC provides diverse WIL options, including industry case studies, guest speakers, internships, work placements, industry projects, competitions, exhibitions, study tours, virtual experiences and more.

The course requires you to undertake an internship of between 40 and 50 hours with an event management company. Previous students have undertaken internships across a range of sectors, with organisations such as the Australian War Memorial, Canberra Raiders, Brumbies Rugby, Canberra Convention Bureau, Heritage ACT, National Museum of Australia, ACT Parks and Conservation, National Folk Festival, Questacon, Canberra Writers Festival, Canberra International Film Festival, Canberra in the City, Canberra Regional Tourism Awards, ACT Government, Design Canberra Festival, Corporate Communique, Soldier On, Volleyball Australia, OzHelp Foundation, Canberra Cavalry, Academy Club, Red Nose, Pialligo Estate, Capital Football and Kicks Entertainment.

Specialist Major: Event and Tourism Management
The event and tourism industries are fast growing and require a skilled and experienced workforce to help drive forward their growth and sustainability. Tourism directly contributes almost 3% to Australia's GDP, similar to the agriculture sector. This course explores the nexus between the events and tourism industries and is underpinned with a foundation in business studies that will develop knowledge and skills relevant for those students seeking a career in the event and tourism industries. Events considered, both in tourism and non-tourism contexts, may include sports, festivals, conventions, meetings, and community activities. Key elements of the course are the development of teamwork skills, critical thinking and the pursuit of workplace experiences to enhance the employability of students upon graduation, who are seeking careers in the diverse and evolving event and tourism industries.