Bachelor of Business in Marketing
University of Wollongong - Liverpool Campus
Australia,New South Wales
0 Shortlist
36 Months
Duration
CAD 36,048/year
Tuition Fee
CAD 0 FREE
Application Fee
Jul 2025
Apply Date
Australia, New South Wales
Type: University
Location Type: Urban
Founded: 1951
Total Students: 33,044 +
Int. Students: 7,231 +
Campus Detail
Main Campus Address
33 Moore St, Liverpool NSW 2170, Australia
Bachelor of Business in Marketing
Program Overview
Gain practical, real-world experience and make professional connections when you study a Bachelor of Business at UOW. Develop core skills across all business functions, as you build specialist knowledge to excel in today's dynamic and complex business environment.
Your first year will address all core disciplines of business, giving a solid understanding of issues facing organisations today. You will then have the option to select a major in one or more of the principal areas of business. If you do not wish to select a major, you will complete advanced business subjects of your choosing, providing extensive knowledge and expertise across the field of business.
Additionally, you will complete a final-year capstone subject that lets you apply everything you've learned in collaboration with students from other disciplines. Plus, you'll have the option of applying for an internship to gain valuable experience while receiving credit towards your degree.
Major: Marketing
Marketers manage the activities, institutions and processes responsible for creating, communicating and delivering products and services. This includes facilitating relationships to deliver value for consumers, clients and society. From identifying the target customer to developing a competitive advantage, marketing is a crucial activity for all businesses.
During this major, you will be immersed in marketing, from understanding consumer behaviour and measuring the effectiveness of communication channels, to the product positioning and the effectiveness of market research.
Learn how to use creative advertising techniques, including graphic design software, to develop creative and effective marketing communications and see how marketing can influence positive change in social behaviour.
You will also undertake a final-year capstone subject that lets you apply everything you have learned in collaboration with students from other disciplines. Plus, you have the option of applying for an internship to gain valuable experience while receiving credit towards your degree.
Application Fee
Application Fee: CAD 0 FREE Tuition Fee
CAD 36,048 per year
*Note: The fee is approximate and is subject to change
Living Cost in University of Wollongong - Liverpool Campus
CAD 29,710 per year
*Note: The fee is approximate and is subject to change
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
Check program website for more information about funding options.
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