Master in Digital Marketing, Transformation and Design Thinking
EU Business School - Munich Campus
Germany,Bavaria
0 Shortlist
12 Months
Duration
CAD 16,350/year
Tuition Fee
CAD 200
Application Fee
Jan 2025
Apply Date
Germany, Bavaria
Type: School
Location Type: Urban
Founded: 1973
Total Students: 40,000 +
Campus Detail
Main Campus Address
Theresienh�he 28, 80339 Munich, Germany
Master in Digital Marketing, Transformation and Design Thinking
Program Overview
The digital transformation of business is accelerating, and customers are increasingly empowered and selective. This program will give students the skills to design effective digital marketing campaigns, apply a strategic approach to planning digital transformation, re-design and re-imagine businesses and products driven by new technologies and understand consumer motivation and the fundamentals behind search engine algorithms. They will also learn how to develop innovative ideas using the design thinking process among other ideation techniques.
The Master in Digital Marketing, Transformation & Design Thinking (título propio) is a one-year program, divided into three terms. Each term comprises two subject-specific courses plus a project-based module and a skills-development module. Throughout the year, students will also participate in real-life case studies and company visits, as well as the innovative Business Immersion Weeks which take place every term. In order to graduate, participants must also complete a Final Capstone Project (6 ECTS).
Application Fee
Application Fee: CAD 200 Tuition Fee
CAD 16,350 per year
*Note: The fee is approximate and is subject to change
Living Cost in EU Business School - Munich Campus
CAD 11,208 per year
*Note: The fee is approximate and is subject to change
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
Check program website for more information about funding options.
