Graduate Certificate in Marketing Management and Graduate Certificate in Supply Chain Management - Global Logistics (Bundle Program)

Seneca Polytechnic - Seneca International Academy

Canada,Ontario

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16 Months

Duration

CAD 16,960/year

Tuition Fee

CAD 90 FREE

Application Fee

Apply Date

Canada, Ontario

Type: College

Location Type: Urban

Founded: 1967

Total Students: 63,200 +

Int. Students: 24,600 +

Campus Detail

Main Campus Address

8 The Seneca Way, Markham, ON L3R 5Y1

Graduate Certificate in Marketing Management and Graduate Certificate in Supply Chain Management - Global Logistics (Bundle Program)

Program Overview

Marketing Management

This eight-month graduate certificate program will develop your fundamental knowledge of marketing management and channel your strength towards creating, building, communicating and delivering value to customers in innovative and creative ways. You will gain skills and knowledge in several key areas including marketing research techniques, launching a new product or service, market segmentation techniques, pricing strategies, promotion and communications strategies, strategic market planning, generating new accounts and sales revenues.

Skills
Throughout this program you will develop the following skills:

  • Propose marketing plans
  • Market research
  • Developing strategic pricing
  • Formulate budget  
  • Prepare sales presentations

Optional Work Term
Students meeting all academic requirements may have the opportunity to complete an optional work term in a formal work environment. The work term is similar in length to an academic semester and typically involves full-time work hours that may be paid or unpaid. In programs with limited work term opportunities, additional academic requirements and a passing grade on a communication assessment may be required for eligibility. Eligibility for participation does not guarantee a work position will be secured. Additional fees are required for those participating in the optional work term stream regardless of success in securing a work position.

Supply Chain Management - Global Logistics

In today's competitive environment, managing the supply chain and effectively controlling supply chain costs is critical for business. This has created a demand for employees with current skills and knowledge on how to effectively manage the supply chain using up-to-date tools, processes and technology.

This eight-month graduate certificate program provides you with a concentrated and coordinated approach to study the flow of goods and services from raw material suppliers to the final customer. This product flow will be reviewed from a global perspective, providing you with a comprehensive understanding of the international business process. You will learn using hands-on interactive methods, including case-studies, making your experience relevant and applied.

Skills
Throughout this program you will develop the following skills:

  • Project management
  • Critical thinking
  • Leadership 
  • Teamwork
  • Analysis

Optional Work Term
Students meeting all academic requirements may have the opportunity to complete an optional work term(s) in a formal work environment. The work term(s) is similar in length to an academic semester and typically involves full-time work hours that may be paid or unpaid. In programs with limited work term opportunities, additional academic requirements and a passing grade on a communication assessment may be required for eligibility. Eligibility for participation does not guarantee a work position will be secured. Additional fees are required for those participating in the optional work term stream regardless of success in securing a work position.

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Graduate Certificate in Supply Chain Man...

 Program Level: Postgraduate Certificate / Diploma
 Duration: 16 months
 Tuition Fee: CAD 17,631

 Application Fee: CAD 90 FREE

English Requirement: IELTS TOEFL PTE DUOLINGO 

Work Permit: