Bachelor of Arts (Hons) in Advertising and Digital Marketing
University of Hertfordshire - De Havilland Campus
UK,England
0 Shortlist
36 Months
Duration
CAD 15,500/year
Tuition Fee
CAD 0 FREE
Application Fee
Sep 2025
Apply Date
UK, England
Type: University
Location Type: Semi-Urban
Founded: 1952
Total Students: 30,000 +
Int. Students: 10,000 +
Campus Detail
Main Campus Address
De Havilland Campus, Mosquito Way, Hatfield AL10 9EU, United Kingdom
Bachelor of Arts (Hons) in Advertising and Digital Marketing
Program Overview
This programme brings together the disciplines of advertising and digital communications, recognising the integrated nature of contemporary marketing communications. It is designed to enable students to acquire the knowledge and skills for a career in advertising and digital marketing either client side or in creative agencies. This programme has a balance of the academic underpinning and the creative and digital skills required for employment. Students will be expected to operate at a strategic campaign planning level, whilst also acquiring practical skills such as copywriting, video editing and basic digital design as well as a knowledge of and practical application of marketing technology
- New degree launching in 2020/21 embedding the latest in contemporary advertising and digital marketing techniques
- Strongly focussed on students employability needs, students will acquire transferable skills and attributes sought after by employers
- Gain digital skills in content creation, as well as for general office settings (eg Excel)
- Gain practical industry experience of advertising and digital marketing through live projects, industry speakers, events and employability modules
- Enhance your CV further through an optional year’s study abroad, placement or short internship
- Strong links with the Chartered Institute of Marketing; the Business School is a CIM Strategic Partner and hosts the regional CIM Club
- Learning for professional qualifications embedded into the curriculum, with the chance to gain a professional CIM qualification within the first year
- Dedicated programme tutors to look after the pastoral and academic needs of students
Application Fee
Application Fee: CAD 0 FREE Tuition Fee
CAD 15,500 per year
*Note: The fee is approximate and is subject to change
Living Cost in University of Hertfordshire - De Havilland Campus
CAD 9,207 per year
*Note: The fee is approximate and is subject to change
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
Check program website for more information about funding options.
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